“Oshigami”: A Long-Standing Practice in Japan’s Newspaper Industry

By Tetsuya Kuroyabu
Japan's newspaper industry has a unique and controversial business practice known as "Oshigami." The term refers to excess copies of newspapers that publishers send to local newspaper shops even though those shops have little or no realistic prospect of selling them.
The practice has existed for decades and is closely connected to the economics of newspaper circulation and advertising.
■What Is Oshigami?



















































